ten Greek Internet Marketing Guidelines

November 23, 2017


Does Internet Advertising seem all Greek to you?

Not anymore! I will display some of the greatest Greek advertising and marketing strategies and the ideal component is that you don’t have to journey all the way to Greece to figure out these secrets and techniques.

Let’s consider a seem at just 10 of the greatest stored secrets of Greek Internet Advertising:


The very very first factor to do, prior to you even believe of net design and style, is to carry out correct market research about what you prepare to provide in your site - are you offering a product or a support? Are you just providing some info? Who is your concentrate on client? Is your product or service targeted at some particular group of men and women? Where do they hold all around? (Facebook, Community forums, Blogs…?) All of this data is extremely crucial for the correct design of your web site. A extremely valuable resource for key word investigation is “External Google Key word Device”. Just go there (Google it), select Greece-Greek in the tastes, and then utilizing suitable keywords and phrases you can uncover out what Greeks are looking for!

2. Search engine optimization

Have you listened to of the expression “Search engine optimization”? Effectively, it stands for “Lookup Motor Optimization” - which just signifies that what ever data you have in your internet site, it has to be friendly for the Look for Engines like Google, Yahoo and Bing to discover it and “crawl” by means of it. The site format, and even the HTML code engage in an essential part. In addition you will require a great deal of excellent backlinks from other connected Greek internet sites. You can research for “Greek listing”, “Greek report listing”, “Greek sites listing”, “Greek website” and then your key phrases to uncover spots you can set hyperlinks to your site.

three. AIDA & WIIFM

The first point that you want your internet site to do is to capture the website visitors focus in much less than 10”. A is the first part of the famous advertising basic principle known as AIDA (Consideration, Fascination, Desire, Motion). Greek Internet Advertising not only types your sites but does so in a method that helps make it interesting to the consumer or visitor. Buyers always request the query “What is actually in it for me?” when they visit a internet site. Your homepage wants to be interesting enough to catch their focus and really make them want to learn much more about your products and providers.

four. Site visitors & Figures

What’s the level in obtaining a web site, if no one visits it? Far more importantly, you need to have adequate info about the site visitors to your internet site so that you can analyze the information and recognize the sort of visitors you are receiving. Dependent on this sort of investigation, you can add or remove specific data from your site or make alterations anywhere necessary so that you can attract a lot more consumers to your site and make more sales!

five. Recurrent Updates

An exciting internet site has to demonstrate the most existing material and offer helpful details to the site visitors. If your web site is not current frequently men and women will ultimately shed desire in it and cease checking out. If you will not have the time or methods to do it, depart it to the far more experienced professionals. Furthermore if you do not update your site frequently it will drop its Google rankings!

six. ROI - Return On Expense

Evrything you do to promote or market your website has a price. It may be time, it may power or it may be money… It truly is not critical how considerably you devote but how significantly you make thanks to this cost. This is called return on investment decision.

7. Mix Approaches

If you wish to promote your site and achieve out to as a lot of consumers as possible, you need to explore all avenues to do that. Email advertising and marketing is also a excellent alternative to do this as e-mail are sent out to likely consumers with details of what your web site has to provide, and the ideal portion is that the price is nearly zero! The very same goes with other approach like Social media and Viral marketing and advertising.

eight. Social Media Optimization

Will not keep a reduced profile. Go out there! Advertise your internet site and connect with other folks and organizations. Social sites are a good way to boost visibility and drive site visitors to your personal website. Essential internet sites that drop in this class are Facebook, Twitter, MySpace and many others. There are a whole lot of Greek sites like Zoo.gr and Greek social bookmarking web sites like Diggare.gr, Excitement.reality-tape.com, Digme.gr, Bobit.gr and much more… A great spot for B2B chances is LinkedIn.

nine. Web Directories and Area of interest Directories

1 of the most important items to do is to post your website to world wide web directories. These are repositories of data and it helps make it easier for your website to get indexed and ultimately identified on the net by the research engines. Great Directories are for illustration Pathfinder.gr, In.gr, Robby.gr, Forthnet.gr and InternetSites.gr.

If your company has a specialized niche character (like medical professional, lawyer…) you can also discover specialized niche directories and forums to take part, post your web site and maybe also spot some banners.

10. Report Directories

It truly is also really worth producing useful articles to advertise your organization and then post them to Report directories. It truly is effortless to locate Greek Post Directories if you use google.gr and look for for “post report”, “post listing” or the identical look for-phrases in Greek.